TRAVELOCITY ROAMING GNOME

Brand extension for the iconic “Roaming Gnome” character featured in print and broadcast campaigns. A licensing agreement was secured for creating gnome statues. We designed packaging, shelf displays, hangtags, labels, promotions, floor displays, all successfully launched with a huge QVC sell-out.

  • Packaging designs
  • Mockups – product / packages / displays
  • Hang-tags + labels
  • Displays – countertop / shelf / floor
  • Displays – customer retailer
  • Retail signage
  • Promotional campaign design
  • Gnome character copywriting
  • International print coordination
  • Advertising + print collateral
  • Photography – studio + location
  • Presentations – sales + marketing
  • Sell Sheets + sales materials
  • Trade show graphics
  • Online asset prep + management

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